Shopping app rankings in October 2021 | ||
1 free app Amazon Shopping Usage rate: -0.1% Possession rate: 0.7% Number of users: 32,900,000 | ||
2 free app Rakuten Market shopping Usage rate: -1.9% Possession rate: 0.7% Number of users: 28,700,000 | ||
3 free app d POINT CLUB (official) Usage rate: 2.7% Possession rate: 1.6% Number of users: 23,800,000 | ||
4 free app Mercari (merpay) Usage rate: 1.3% Possession rate: 2.0% Number of users: 20,100,000 | ||
5 free app UNIQLO Usage rate: 12.5% Possession rate: 1.6% Number of users: 13,200,000 | ||
6 free app Yahoo! Shopping Usage rate: 5.6% Possession rate: 1.4% Number of users: 12,100,000 | ||
7 free app GU Usage rate: 17.9% Possession rate: 1.7% Number of users: 7,090,000 Yahoo! Auctions | ||
8 free app Rakuten Edy Usage rate: 2.1% Possession rate: 1.6% Possession rate: 6,560,000 | ||
9 free app Yahoo! Auctions Usage rate: -3.2% Possession rate: 1.2% Number of users: 6,070,000 | ||
10 free app Yamada digital membership Usage rate: -2.0% Possession rate: 1.2% Number of users: 5,940,000 |
Usage rate: 1.4% Possession rate: 4.7% Number of users: 5,880,000
Usage rate: 1.0% Possession rate: 1.5% Number of users: 5,580,000
Usage rate: -4.0% Possession rate: 0.8% Number of users: 5,290,000
Usage rate: -1.0% Possession rate: 1.3% Number of users: 4,820,000
Usage rate: 2.1% Possession rate: 1.7% Number of users: 4,710,000
Usage rate: 5.6% Possession rate: 3.9% Number of users: 3,260,000
Usage rate: -1.1% Possession rate: 1.9% Number of users: 2,940,000
Usage rate: 4.0% Possession rate: 1.7% Number of users: 2,930,000
Usage rate: 10.9% Possession rate: 3.3% Number of users: 2,840,000
Usage rate: 3.5% Possession rate: 1.4% Number of users: 2,540,000
About Dockpit
The data in this investigation is from Dockpit, an analytics tool with online behavior log data and user demographic information under the permission of panelists in Japan presented by VALUES, Inc.
※The numbers of users are estimated by the data in the monitor and the internet population in Japan.
※日本語での記事はこちらをご確認ください
「業界別」アプリランキング、今月は「ショッピング」編です。アプリ利用ユーザー数の順に並べると、1位は「Amazon ショッピングアプリ」、2位「楽天市場 ショッピングアプリ」、3位「dポイントクラブ(公式):スマホでつかえるポイントカード!おトクなクーポンも配信」…という結果に。トップ20まで掲載しています。
マナミナは" まなべるみんなのデータマーケティング・マガジン "。
市場の動向や消費者の気持ちをデータを調査して伝えます。
編集部は、メディア出身者やデータ分析プロジェクト経験者、マーケティングコンサルタント、広告代理店出身者まで、様々なバックグラウンドのメンバーが集まりました。イメージは「仲の良いパートナー会社の人」。難しいことも簡単に、「みんながまなべる」メディアをめざして、日々情報を発信しています。