Lifestyle app rankings in January 2022 | ||
 | 1位 free app 7-Eleven Usage rate: 0.7% Possession rate: -3.6% Number of users: 20,700,000 | |
 | 2位 free app Rakuten Point Club Usage rate: 2.7% Possession rate: -4.1% Number of users: 16,900,000 | |
 | 3位 free app T-POINT Usage rate: 4.7% Possession rate: -4.2% Number of users: 16,100,000 | |
 | 4位 free app Lawson Usage rate: 1.1% Possession rate: -5.0% Number of users: 14,600,000 | |
 | 5位 free app Rakuten Super Point Screen Usage rate: 1.9% Possession rate: -3.4% Number of users: 13,200,000 | |
 | 6位 free app Rakuten Point Card Usage rate: 0.5% Possession rate: -2.9% Number of users: 12,800,000 | |
 | 7位 free app Coke ON Usage rate: -4.3% Possession rate: -5.1% Number of users: 12,400,000 | |
 | 8位 free app Ponta Usage rate: 7.9% Possession rate: -3.9% Number of users: 12,300,000 | |
 | 9位 free app FamilyMart Usage rate: -0.6% Possession rate: -3.8% Number of users: 11,900,000 | |
 | 10位 free app MUJI passport Usage rate: -2.8% Possession rate: -3.2% Number of users: 9,050,000 | |
Usage rate: 1.7% Possession rate: -4.4% Number of users: 7,840,000
Usage rate: 0.3% Possession rate: -2.6% Number of users: 7,160,000
Usage rate: 2.7% Possession rate: -3.4% Number of users: 7,020,000
Usage rate: -6.1% Possession rate: -3.1% Number of users: 6,920,000
Usage rate: 1.8% Possession rate: -6.4% Number of users: 6,330,000
Usage rate: 0.0% Possession rate: -0.5% Number of users: 5,770,000
Usage rate: 5.3% Possession rate: -4.5% Number of users: 4,940,000
Usage rate: -2.9% Possession rate: -4.3% Number of users: 4,760,000
Usage rate: 2.6% Possession rate: -2.9% Number of users: 4,640,000
Usage rate: 2.7% Possession rate: -0.8% Number of users: 4,640,000
* Usage rate and possession rate are in comparison to the previous month.
About Dockpit
The data in this investigation is from Dockpit, an analytics tool with online behavior log data and user demographic information under the permission of panelists in Japan presented by VALUES, Inc.
※The numbers of users are estimated by the data in the monitor and the internet population in Japan.
※日本語での記事はこちらをご確認ください
https://manamina.valuesccg.com/articles/1675
「業界別」アプリランキング、今月は「ライフスタイル」編です。アプリ利用ユーザー数の順に並べると、1位は「セブン-イレブンアプリ」、2位「楽天ポイントクラブ」、3位「Tポイント」…という結果に。トップ20まで掲載しています。
マナミナは" まなべるみんなのデータマーケティング・マガジン "。
市場の動向や消費者の気持ちをデータを調査して伝えます。
編集部は、メディア出身者やデータ分析プロジェクト経験者、マーケティングコンサルタント、広告代理店出身者まで、様々なバックグラウンドのメンバーが集まりました。イメージは「仲の良いパートナー会社の人」。難しいことも簡単に、「みんながまなべる」メディアをめざして、日々情報を発信しています。